01: Web Analytics Configuration & Audit

Website analytics is generally aimed at helping you be more confident in the performance of your venture. Through these services, we present you a programmatic and statistical perspective of your business. With Google analytics audit, we develop code specifically for your web pages and optimally setup your analytics account to enable you to see how your website is performing on the internet. You do not just need data, you need to understand data. This is how website audits and analytics help you take your business to the next level.

02: Data Analysis For Business Intelligence

Business intelligence (BI) covers a wide spectrum of applications used in data analysis. From enterprise reporting to online analytical processing, you are in a better position to keep an eye on your key performance indicators (KPIs) with the results you obtain through our website analytics services. The information we provide you from our data analysis for business intelligence will enable you to prepare how to steer your business in the encompassing environment. We present accurate statistical and mathematical data, interpret them for you to help you with decision making.
Data Analysis for Business intelligence

03: Data Driven Conversion Rate Optimization

Data driven marketing is currently one area where businesses are investing a lot of resources. We live in a world where you must be smart about how you handle data, or you will be operating blindly. With precise landing page optimization, your conversion rates will be efficient. This is what most businesses are lacking. This is an analytical approach to marketing that will see your optimization and conversion efforts bear fruit in the long run. Through A/B testing, we are able to help you improve the performance of your website online. Our conversion rate optimization (CRO) techniques present you a data driven approach that will constantly enhance your efforts towards marketing your venture online.

04: Reporting & Dashboards

Why is the dashboard important to your project? The dashboard is supposed to give you one-stop access to the important information about your website. It is essentially a visual tool that portrays all the metrics and key performance indicators (KPIs) of your project/enterprise. For the purpose of website analytics, metrics, numbers or even performance scorecards are organized on a single screen. This makes it easier for you to view them for the purpose of dashboard reporting, comparison, or to save you time. We will design an efficient custom dashboard for you, with a customizable interface that allows you to pull data from different sources in real-time.

05: White Label Services

Are you an agency or consultant with clients who need site/analytics audits, Data Analysis, CRO and Reporting services? I provide white label services for all the services provided by OB Analytics. This package caters for the people or businesses who would want to keep information about who did the services for them private. We will ensure that all the reports for each of the services provided are aligned to your branding.

06: Predictive Analytics

We do not know much about the future, the best we can do is speculate. However, through predictive analytics services, you get closer to the real picture of what happens in the future. There are a number of techniques that we use in predictive analysis from data mining, statistics to artificial intelligence, to help us provide you with a better perspective of future events. Through predictive modelling and the use of unique analytical techniques, we are able to bring you the best of business model processes, information technology and management towards making informed decisions about your business.